Here’s the formula that gives you maximum pleasure with maximum ease! Now available in foil packs! Easy Anal’s 7.5% benzocaine formula makes anal sex easy – first time, every time. Great for the anal beginner and the educated butt master. Easy Anal acts a lube, too, although you may want to add your favorite lube to it once the desensitizing takes effect. Easy Anal is easy to use! Just apply a small amount to rectal area before penetration. Wait a few minutes for desensitization to take effect before attempting penetration. Be patient, it might take you a few tries to figure what’s the right amount for you. If you’re new to anal sex or if it’s been awhile, try getting started with some Easy Anal on the tip of a vibrator or dildo. Gently penetrate the anus with the toy, then wait a little bit for the numbing to work –– then put more of the toy in. Once you get this routine down, then it’s probably a good idea to proceed with an erect penis. • Great for anal toys, including prostate stimulators for men • Active ingredient 7.5% benzocaine is a proven numbing agent for relaxed penetration